Apple (AAPL) vs Amazon (AMZN)

AMZN leads AAPL on the current QuantLink comparison, based on the rows where both companies have available metrics and a fixed comparison direction.

Jun 17, 2026
Current verdictAMZN leads on 7 of 11 comparable metrics.
Comparable 11Leader AMZN
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Side-by-side scorecard

As of Aug 21, 2026. Unavailable values are shown as — and excluded from the comparable-metric tally.

MetricApple Inc. (AAPL)Amazon.com, Inc. (AMZN)
Size
PriceContext only
Market capContext only
$4.5T$2.8T
Valuation
P/E ratio
35.45x20.50x
PEG ratio
1.10x0.23x
Price/book
42.51x5.03x
Price/sales
9.79x3.57x
EV/EBITDA
27.10x11.35x
Profitability
Gross margin
48.7%50.8%
Operating margin
33.2%12.1%
Net margin
27.6%17.4%
ROIC
177.8%24.3%
ROE
119.9%24.5%
EPS
Leverage
Debt/equity
0.78x0.40x
Dividend
Dividend yield

How the comparison is scored

QuantLink marks a row leader only when both companies have a numeric value and the metric has a fixed comparison direction. Lower values lead on valuation multiples and debt/equity, while higher values lead on profitability and dividend yield.

Price and market capitalization are shown for context only, so they do not receive a leader checkmark and do not affect the tally.

FAQs

QuantLink is a research tool, not investment advice. Metrics may be unavailable when the underlying data source does not provide a cleaned value for both companies.